Ep. 4 The Pressure To Be Everywhere as Business Owners

If you’re like us, you can play so many mind games with yourself when it comes to your productivity, your enoughness, and your self-judgment when your brain is trying to convince you that you’re missing the mark in your online business.


“I want to be booking as many consults as they are…”

“What if I started showing up on LinkedIn, too?”

“Maybe I can use their Instagram strategy to convert leads.”

“Don’t I need to have more coffee chats?”


Hidden in all of these thoughts are the ‘shoulds’ we’re actually burdening ourselves with unnecessarily. Today’s episode is here to help us all question the things we’ve assumed about ourselves in our businesses! 


For example,


Do you actually need to book a ton of consults?

Is LinkedIn where your people are?

How are you using Instagram now, and what are your expectations?

Have coffee chats been a good source of clientele in the past?


Whether it’s social media, networking events, creating content, or podcasting that feels like a slog right now, we’re here to help you consider the root source of that resistance and figure out a way forward. You’re allowed to show up differently than ‘everyone else’ – what matters is that you choose a path that’s aligned and sustainable for YOU. 


A few highlights from this conversation:

  • Find and lean on your business bestie

  • What this pressure looks like for Kacey and Carin

  • How that pressure affects us negatively

  • What we do to alleviate the pressure in a holistic, intentional way

  • The power of questioning everything

  • “Resistance as discernment” 



CONNECT WITH US! We’d really love it if you did…


Resources mentioned in the episode:

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Ep. 5 PIvoting as Creatives in Business

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Ep. 3 Answering Your Burning Podcast Questions Part 2